It has a high strength-to-density ratio.In other words, titanium is considerably less dense than stainless steel and other metals, but just as strong (if not more so). This makes it durable and less likely to bend or break.
It’s lightweight.That low density we just talked about is what makes titanium jewelry lighter than those made with other metals.
It can be anodized.Titanium’s dark metallic colour is cool as is. But unlike other stainless steel, you can get titanium in other colours. This is done through anodizing, an electrochemical process that changes the surface colour while maintaining safety.
It's less expensive than several alternatives like Niobium & Gold
It is the most widely used in high quality body jewelry brands and therefor gives you the most options